This blog post is about 4 Ways to start building your author brand before publishing your book so if you’re an aspiring author this post is definitely for you.
Building your author brand is very important as it helps you to make more book sales. How you brand yourself matters because good branding attracts people (potential customers).
So let’s look at what a brand is.
In simple terms most gurus in marketing highlight that branding is what they say about you when you are not in the room.You influence the way people perceive you and if you are doing things contrary to what you say you are for or rather what you represent you can taint your brand.
Here are 4 ways to start building your author brand:
1. Start to Share your story
( People buy from those they know, like and trust.
Sharing your story has a way of attracting persons to your brand.
2. Build an email list.
Many business owners believe the list is in the money. The email list allows for persons who are really interested in what you have to offer to get closer to you and get more access to the information they want.
3.Share Content
Content Marketing is a very useful tool for authors . It is simply sharing what you know
It can take the form of a blog, video , podcast for example. Whatever you are sharing you want to be seen as an expert in the field. Sharing Content allows you to share your expertise.
4. Knowing your Brand Message and be clear on it.
Knowing your brand message and Being Clear on it helps with the building your brand
Many great brands have a message. The Brand message, in essence, owns the brand.
Overall you need to understand your brand and who you are.
If you are interested in getting help to birth your book you can Book a complimentary session at bit.ly/birthyourbook `
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